01
PerformanceCPA
Get paid for qualified converting players with terms tailored to traffic source, volume and quality.
Qualified FTD × CPA
AFRICA
South Africa · Live
Turn African traffic into performance.
Direct offers, flexible deals and local expertise built for affiliates scaling into Africa’s highest-potential markets.
South Africa live now · More markets coming
Live networkZA / ZAR
GEOSouth Africa
Deal modelsCPA / RS / Hybrid
TrackingPerformance data
Flexible dealsCPA, RevShare, Hybrid & custom terms
Performance trackingKnow exactly how your traffic performs
Local expertiseBuilt around South African audiences
Partner supportA manager focused on your growth
The opportunity
Why South Africa.
Why now.
South Africa is already one of the continent’s most developed gambling markets — and betting is driving its next stage of growth.
69.8%
Share of total GGR generated by betting
Betting 69.8%CasinoOther
R74.498BTotal gambling GGR · FY2024/25
+44.7%Betting GGR growth YoY
+25.6%Total GGR growth YoY
ZALaunch market · LIVE
Your deal
Traffic is different.
Your deal should be too.
Choose the model that fits your traffic — or work with our team on custom commercial terms.
02
Long-termRevenue Share
Build recurring revenue from the long-term value of the players you refer.
Player NGR × RevShare %
03
BalancedHybrid
Combine acquisition payouts with ongoing revenue participation.
CPA + Revenue Share
04
Built for youCustom
High-volume or unique traffic? Let’s build a commercial model around it.
Traffic → custom terms
Built local
Not just available in South Africa. Built for South Africa.
Winning a market takes more than switching the currency. Product, messaging, payments and retention need to feel local from the first click.
TrafficAudience intentLOCAL
CreativeMarket-specific anglesCREATIVE
LandingMobile-first journeyMOBILE
DepositLocal product contextZAR
RetentionValue beyond FTDCRM
ScaleManager + performance dataVALUE
The product
Traffic converts when
the product does its job.
Promote products designed to turn acquisition into active, retained players.
Product layer
Built to support the whole conversion journey.
The final production version should use real product screenshots and validated product claims. This prototype intentionally avoids inventing a brand or operator UI.
Localized experienceCurrency, content and campaign context adapted to the market.
Mobile-focused journeysDesigned around acquisition flows that work cleanly on mobile.
Brand-switcher readyArchitecture supports multiple operators without redesign.
Concept preview · replace with real UI
brand.preview
LIVE · FOOTBALL
2 — 1
Johannesburg · 78'
Match winner1.82
Next goal2.10
Total over 2.51.67
Both teams score1.91
The platform
See the traffic.
Understand the performance.
Scale what works.
A product-level dashboard concept for launch, measurement and optimisation. Final features must match the actual affiliate platform.
Concept dashboard
Clicks18,420
Registrations—
FTDs—
Conversion—
Commission—
CampaignGEOClicksRegFTDCRRevenue
ZA · Search · 01ZA6,240———Live
ZA · Social · 04ZA4,815———Testing
From click to scale
Launch fast.
Scale with data.
01
Apply
Tell us about your traffic, markets and acquisition model.
02
Build your deal
Your affiliate manager aligns the commercial model with your traffic.
03
Launch
Get tracking, creatives and the tools required to start campaigns.
04
Optimise & scale
Use performance data and partner support to grow what converts.
05
Get paid
Receive commission according to your agreed payment terms.
Built for performance
However you drive traffic,
we speak your language.
Partner fit
Media Buyers
Performance campaigns built around measurable acquisition and fast iteration.
Ideal modelCPA / Hybrid
Commercial structure depends on traffic quality, source and scale.
Priority toolsTracking + testing
Use confirmed platform capabilities only in production.
Growth modeIterate & scale
Use data and affiliate support to expand what performs.
Partner fit
Creators & Tipsters
Monetise sports communities with a partnership structure suited to audience-led traffic.
Ideal modelCustom / CPA
Flexible terms for community-driven traffic and creator partnerships.
Priority toolsPromo-ready flows
Use creative support, landing flows and localised angles that fit your audience.
Growth modeCommunity scale
Build trust first, then grow recurring value from loyal audiences.
Partner fit
SEO & Content
Turn high-intent organic audiences into long-term player value.
Ideal modelRevShare / Hybrid
Revenue structures aligned with long-term player value and evergreen acquisition.
Priority toolsDeep-link ready
Direct users into relevant pages, content journeys and market-specific offers.
Growth modeCompound value
Keep building traffic and monetisation over time through high-intent organic reach.
Partner fit
Affiliate Teams
Custom terms and operational support for teams managing traffic at scale.
Ideal modelCustom / Hybrid
Commercial terms can be shaped around volume, quality and operating model.
Priority toolsManager + reporting
Stay close to performance data and optimisation feedback across campaigns.
Growth modeScale efficiently
Move faster with direct support, structured testing and transparent reporting.
Partner fit
Networks
Discuss bespoke partnerships and scalable commercial models for network-level distribution.
Ideal modelBespoke terms
Partnership structures can be adapted to the size and shape of the network.
Priority toolsFlexible structures
Align on how traffic, reporting and partner workflows should operate in production.
Growth modeExpand with control
Scale across multiple partner streams while preserving visibility and quality.
Partner proof
Built for partnerships
that perform.
No fake testimonials.
Ever.
Ever.
This launch-ready state deliberately uses product proof instead of invented quotes, partner logos or performance numbers. Replace this section with real case studies once verified data is available.
One continent. Multiple markets.
South Africa is live.
Africa is next.
We’re building a performance network market by market — with local products, local knowledge and infrastructure designed to scale.
South Africa
ZAR · Betting · Open for partners
Kenya
Coming next in the network rollout.
Nigeria
Architecture reserved for localized expansion.
Tanzania
Planned market in the Africa expansion model.
Local markets.
Global performance standards.
Africa is not one market. We build each GEO around the product, commercial model and local insight it needs to perform.
FAQ
Commercial answers.
No noise.
Unknown production policies stay explicit until confirmed. Nothing here invents payout or platform terms.
South Africa is our first live market. Kenya is next; Nigeria and Tanzania are planned as the network expands.
CPA, Revenue Share, Hybrid and custom commercial models can be discussed depending on traffic source, volume and quality.
Custom terms are intended for high-quality, high-volume or structurally unique traffic. Final eligibility is agreed with the affiliate team.
Traffic policy must be confirmed before launch. The application collects your traffic source so the team can review it for fit and compliance.
The intended partner journey includes direct affiliate-team support through setup, launch and optimisation.
Platform capabilities such as postback, S2S, deep links and player-level data must be confirmed before they are advertised publicly.
Payout frequency is a production placeholder and must be confirmed by the commercial team before launch.
Affiliate payout methods must be confirmed separately from player payment methods before launch.
Negative carryover policy is not specified in the source brief and should be added only after commercial confirmation.
Submit the partner application. The affiliate team can then review your traffic and discuss the right commercial setup.
CPAREVSHAREHYBRIDCUSTOMYour traffic.
South Africa · Live
Your traffic.
Africa’s next growth story.
Start with South Africa. Build your deal. Scale from there.